First impressions are so important, whether they be in person, on your website or your social media! They can make or break your relationship with your customers. That’s why you need to make sure that all of your social media profiles and pages are optimised! Today we’ll focus on making the most of your FacebookContinue reading “How to optimise your Facebook business page”
Tag Archives: Social Media Marketing
Social Media – in it for the long haul!
I’ve lost count of how many times I’ve seen posts recently, boasting about improving a clients reach and performance after just one conversation or post. Whilst that creates an initial buzz for the client and a pat on the back for the manager, the real impact of social media on a business’ performance will beContinue reading “Social Media – in it for the long haul!”
Ready, Steady … Let’s do Christmas!
Have you started planning your social media and e-newsletters for the run up to Christmas? With the festive season fast approaching, now is the time to make sure that you’ve planned well ahead for Christmas and that you’re fully prepared for the busy months to come! With just over 10 weeks until Christmas, here areContinue reading “Ready, Steady … Let’s do Christmas!”
How to optimise your Instagram Profile!
Your bio is the first thing that potential customers see when they visit your Instagram profile. It gives them a snapshot of who you are and what your business is about! Here are just a few tips on optimising your Instagram profile, to ensure that you make that lasting first impression! Whether you’re setting upContinue reading “How to optimise your Instagram Profile!”
Link in Bio?
‘Link in Bio’ has become a popular call to action in the world of social media, particularly when it comes to Instagram. There’s no functionality to add a link into your post, so what do you do when you can only add just one link to your bio?! This dilemma has led to the riseContinue reading “Link in Bio?”
Where did ‘Blue Monday’ come from?
Cliff Arnall, a Psychologist, was asked to create a formula for the January Blues by a travel firm back in 2004. They used the phrase in their advertising to promote travel deals in the January after Christmas! The formula he created used factors such as weather, debt, monthly salary, time since Christmas, time since failingContinue reading “Where did ‘Blue Monday’ come from?”
Scheduling your Social…
There’s always going to be a debate over whether scheduling social posts with third party scheduling tools makes them fall victim to the ‘algorithm’ leading to the reach and engagement of posts being affected. I’m not here to address or judge that! I’m here to share my experiences of different scheduling tools and a few of the benefits and limitations….
Helen Humphreys Business Solutions 